Jones Soda 2013 Annual Report

2013 Annual report redesign

A student Project to redesign a companies annual report. To work with typesetting. Each page and section was designed around the flavors of the soda. Minimalism was the inspiration behind this thematic style. The colors are vibrant and the pages are combined with full-bleed images resembling that of images on their soda bottles. The images are set so that they become like the paper rather than an image. The font is Frutiger which is used by Jones Soda Co. logo. 
 
The booklet uses simple elements of design like movement and repetition for primary importance. The grid is designed to sold more space to express a more graphic elements rather and focus on large groups of type.  
 
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